Linear display boxes were purposefully designed to ensure a neat overall appearance to the space. Clean lines combined with a neutral palette created calm in a space which would otherwise be busy. We earmarked magnetic branding boards per POD to ensure that interchangeability of each display remained cost effective. The “proudly South Africa” twist was communicated through giant shades with the word “TASTE” written on the inside of each shade in the 11 official South African languages.
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